Top 3 Free Social Media Tools
1) Hootsuite (http://hootsuite.com/)
Although they have gradually introduced a payment plan for multiple users, Hootsuite remains the number 1 free single user Social Media tool. Hootsuite allows you to manage all of your Social Media profiles in one easy to understand dashboard. View your friends’ streams, received messages, direct inbox and outbox, sent tweets and pending tweets along with a basic, but effective, search stream all on one dashboard. An absolute must for any social media user.
2) SocialMention (www.socialmention.com)
There are expensive Social Media monitoring tools that help you search for information and then there is Social Mention…for free! It may not have the multitude of functionalities the paid-for tools posses but it covers the same amount of Social Media platforms and produces relevant and insightful results. The best free Social Media search tool.
3) TwitCleaner (http://thetwitcleaner.com/)
Unfortunately there are computer generated ‘bots’ on Social Media who generate (or simply retweet) generic marketing messages. Equally there are people who do not see Twitter as a two way communication channel and do not offer engagement possibilities, therefore removing any possible benefit for you. TwitCleaner allows you to identify these types of account and effectively helps you clean up your twitter following list. An excellent (and often necessary) tool to understand who is active, interesting, relevant and progressive on your Twitter account.